content projects

Click any screen below to get a better look at the project, and my contribution.

Alis

Sex Ed’s needed an update for a loooong time. Amiright? 🤓

I wore many hats on the Alis team. I started as Content Producer, in charge of writing and recording audio programs that supported sexual and mental wellness. I was also given UX and copywriting tasks, where I crafted empathic copy that drove user enrollment. My role shifted when I was given leadership over the sexy story concept. Here, I managed a team of freelance scriptwriters, voice artists, and an audio engineer to produce and test our first eight stories.

*Hackathon project at Luni: develop a testable prototype*

Atmosphere

Protecting our planet is the ❄️ cool ❄️ thing to do.

As part of our company’s annual hackathon, our small team of five (consisting of myself, a front and back-end developer, user acquisition manager, and product designer) had two days to deliver a functional, testable prototype and present the idea to the larger group. I am particularly proud of the copy I wrote (like the italicized phrase above) to make the project and its message more catchy.

Mental Coach

Your Mind Matters. Begin your journey with Mental Coach.

During my work on Mental Coach, a B2B and B2C offering, I filled many content roles, including UX writer and copywriter, where I used data to inform content decisions that would increase user conversion.